A Letter from Sarah, CEO of ArrKann
Published on Nov 28, 2025
Dear Friends of Arrkann,
As we close out another year, I find myself reflecting on
the journey that has brought us here. Arrkann has always been more
than a company to me—it is part of my family’s story. My grandfather
founded Arrkann RV with a vision of connecting friends and
family to nature, to adventure, and, ultimately,
to the people they love. I grew up surrounded by that
vision, and as CEO, I am honoured to carry it forward.
Camping has always been a source of joy in my own life. Some
of my happiest memories are of exploring Alberta with my husband and
son—discovering new trails, waking up to crisp mountain air, and sharing meals
cooked outdoors. Those moments remind me why Arrkann exists: so that
you, too, can create your own stories of connection, adventure, and peace
in nature.
This year has brought both challenges and joys. The economy
has created uncertainty, and like many of you, we’ve felt the weight
of questions about what lies ahead. Yet alongside those
challenges, we’ve witnessed something inspiring:
a continued love for Alberta, camping, and the great outdoors. More
families are choosing to spend their time in nature, to unplug from the noise
of daily life, and to rediscover the simple pleasures of being
together. There is a strong pride in the beauty of our province that echoes
throughout the conversations we have and overhear at our dealerships.
I want to take a moment to thank you—our customers—for being
part of this journey. Your trust in Arrkann means everything to
us. If you purchased an RV this year, brought your
vehicle in for service, or simply stopped by to share your stories, please
know that you are the heartbeat of our company. We share your stories
with each other. We relish the photos you take, enjoying the
wonder of the mountains, prairies, and everything in between. We write down
every concern and praise you share so that we can make Arrkann a
better place for you and your loved ones. We really do.
As we approach Christmas, my wish for each of you is that
you find joy in connection—whether that means sitting around a tree with
family, sharing a meal with friends, or perhaps even sneaking in a
winter camping trip to enjoy Alberta’s snowy landscapes.
Looking ahead to 2026, I feel a sense of excitement. The new
year is a blank canvas, full of possibilities for adventure. Since
1977, we’ve been dedicated to connecting people with the moments that
matter most to them, and we look forward to continuing do so for
many more years to come.
From my family to yours, thank you. May
your Holidays be filled with joy, and may 2026 bring you
new adventures under Alberta’s skies.
With gratitude,
Sarah Baptiste
CEO, Arrkann RV
